SEO Tips about Video and
Ranking of your Websites
of the SEO challenges this year is how to get your videos to assist in
generating traffic for your website. When you SEO web design your site,
there is more than just content articles and information, there are tricks to
help improve your SERP’s when you have videos. This is when video search
engine optimization or VSEO is crucial. Just like content articles, there
are little things you can do to gain free exposure and increase your traffic.
of the best possible things you can do is to take advantage of a link from
YouTube. This can be done by posting your video there. Just like posting an
article on an article directory, by posting a video on YouTube your site will
receive the benefit of its rankings when you are connected with a link to your
site. If you have a page on some of the social networking sites like Multiply
and Friendster, these links will be just as beneficial.
you post a video, think of how the video search engines on some of the site
will view it. Many of these places will take a thumbnail and place it alongside
the link to your video. Each site is different so be prepared and think about
what will be posted. YouTube makes the thumbnail of your video from the exact
middle. Know what that is and edit it so you have what you wish to present for
all visitors to see. There are other search engines that take the very first
frame and use that. Know what site does what before you post your video. Blind
postings and relying on luck is not a wise choice.
general search engines like Google do not analyze videos. Their spiders look at
text, not videos. Because of this reason, incorporate a short text description
of your video as part of your SEO web design. This should be longer than
just the title. About 25 words or less is sufficient. This will allow the
search engine spiders to analyze your video – or the text portion, really and
rank it accordingly. Some SEO experts advise having a link on the video to a
text transcript of its content. This way, the relevant keywords can assist in
your sites rankings along with the posting of the tags. Another helpful tip is
to incorporate the tags into the title.
your video is something you would like to share, make it easy for users to post
it on their blogs. This is done by allowing an embedded code. Not only can your
video be posted on more sites this way, but all the backlinks will generate
better ranking on the search engine for your site.
a video properly is one of the SEO challenges in 2010. By following a
few of these helpful SEO tips, your SERPs will be better.