Organic SEO Versus  Pay Per Click

In 2010, 88%, or $414 billion dollars  was spent on Pay Per Click Search Engine Marketing. PPC cost more money than Organic Search Engine Optimization  because
the cost of keyword acquisition and cost per click climb as competition
continues to increase.

 Only $1.05 billion dollars was spent on organic search engine optimization. The cost of an organic SEO program is much lesser than PPC programs

Search patterns show that not many search engine users visit pay per click advertising sites.In fact 4 out of 5  users report that they never click on PPC results.

More than 79.9% of search engine users have reported that they visit organic listings daily. Reaching the top of the search results pages with the expertise of

Keyword pricing in Europe and US begins at $.35 but the average cost for a top keyword exceeds $45.30- In fact keyword costs increase at least 35.3% a year. One survey reported that 77% of respondents felt that they were paying too much for their chosen keywords and keyword phrases.

Organic SEO campaigns give you a long lasting result. For example at Golden Way Media, we apply various SEO startegies for each campaign such as: Article writing, Bookmarking,Brand recognition,Press releases,Protecting your brand online
and our in house sales strategies

 The click through rates of PPC is 3 times lesser than organic SEO. Also, with the high cost of top keywords, many advertisers are paying more than $25 per click through and sometimes as much as $55 per visitor.

 There is much more potential targeted traffic and sales in Organic SEO than PPC. Why? Users apply targeted keywords to find your products.There is a greater opportunity for converting traffic into customers. Additionally, organic click through rates are 4.5 times more than paid listings.

  Only 10.8 % of advertisers in last year 2010 report achieving a higher ROI through a Pay Per Click Advertising Program than an Organic Search Engine Optimization program

 Organic listings generate a higher ROI than PPC programs. Trends show that more sales result from organic search engine listings than paid sites. You save more money.  

 Pay Per Click  (PPC)  can earn you  an immediate boost in results but as soon as the budget runs out or the campaign ends the results stop.

 Results in organic SEO are permanent than PPC. You get one way backlinks, your page gets higher ranking and by writing your keywords, you receive targeted customers. Remember! These natural top 10 rankings don't come overnight.

 12% of users trust PPC ads.

 82% of search engine users report feeling that Google’s organic listings are more relevant than their paid listings.

 3 out of 4 advertisers are victims of click fraud, where clicks onto links are perpetrated by an advertiser’s competitor to deplete the advertiser’s marketing budget

 The time when people used to apply blackhat is over.

Search engines are equipped with artificial intelligence. We at Golden Way Media make sure to help you to generate sales. We do not force sales but will help your business to generate sales.   

Golden Way Media, offers white hat techniques and brand recognition and brand popularity for increasing traffic and sales. This way your ROI will also increase.

 Management services are absolutely crucial in handling a PPC campaign. PPC Management includes keyword research, bid management and tracking. After the implementation of a PPC program, management only continues until the budget is exhausted

 Management by Golden Way Media starts with extensive keyword research and then continues indefinitely to keep your website optimized for the search engines. We recognize that search engine. Logic and algorithms are constantly changing and we move with the tides to keep your website in the top search results positions.

You will receive reports of our work in your member area on Golden Way Media

 66% of customers report that they distrust paid advertisements. An additional 29% of search engine users report being annoyed by PPC ads.

 75% of search engine users report that they trust organic search results over paid results.